This is the culminating studio of the MIDEA program (Master of Interaction Design and Electronic Arts). In this studio, students work in close collaboration with an external client, the Australian Broadcasting Corporation (ABC). The Grad Studio aims to help students strengthen and document their design capacities and help them become job-ready in the design industry. The learning outcomes of this studio include advanced documentation and reporting of research-led design work, delivering evidence-based design presentations, and critically reflecting upon self and peer practices as a design professional.
The aim of this studio is to expand and extend ABC Education's reach to encompass lifelong learners, and to enhance user engagement and retention among those lifelong learners. ABC Education serves as a comprehensive repository of curriculum-based learning resources tailored for primary and secondary school teachers and students. The platform offers a diverse range of educational materials, including videos, games and interactive content, covering various subjects. However, there is potential to extend its reach beyond the classroom and cater to a wider audience. In a word, projects seek innovative ways to leverage ABC Education's content and broader ABC resources to support lifelong learners.
Achieving the studio’s aims – an expansion of offering and a promotion of engagement – involves targeting users beyond the original, intended audience of primary and secondary school students and educators, as well as implementing strategies for micro-learning and serotonin resets. The primary challenge, however, lies in effectively serving relevant content to users who seek it, ensuring that it resonates with their interests and needs. As such, it’s essential for projects to devise a solution that not only delivers content but does so in a manner that is meaningful and valuable to each individual user.
